

Adinarayana Rao and Sathyam transported this song to Telugu. You can know the impact the song would have created if you hear this Telugu song. Whatever be the case the very first phrase of the pallavi line caught everyone's attention. It has shenai bits, a bit of mid eastern touch with the mandolin, the tune has a more carnatic touch. This is not an high energy song like the previous one but the melody caught everyone's attention. MSV followed this with another super hit song in 1973. (I checked youtube and yes it has been remixed. From the movie, 'Pattikada Pattanama', 'ennadi rakamma'Īny modern music director will immediately see the 'remix' potential of this song. It blared in the radio, it blared in what we call 'patti thotti', it blared in those 'kuzhai' speakers during festivals and to this day remains a major hit. Let us start with a song which can be taken to be the very definition of a humongous hit. We will take a look at the melodies he gave in the first half of the 70s. MSV did continue to give lots of hit melodies in his own style in the 70s. As I said in the last part of this series, it is not right to assess MSV's music of the 70s just by the RD Burman influence.
